1996 Annual Report
Chairman's Letter
To Our Stockholders
1996 was a very difficult year for Bethlehem Steel,
and yet it was a year in which significant actions were
taken that will position Bethlehem for improved
profitability and the achievement of our Vision to be the
Premier Steel Company. Three actions were particularly
important: we enhanced the competitiveness of our three
core steel Divisions, announced and began implementing a
Restructuring Plan, and made steady progress in dealing
with our pension and health care legacy costs.
As a result of the Restructuring Plan, we had a net
loss for the year of $309 million, including $382 million
in after-tax restructuring charges. Excluding these
charges, we had net income of $73 million, down from $180
million in 1995. 1996 was clearly a very difficult and,
in some respects, a disappointing year. We recognize that
our financial results were not satisfactory, and we will
take the necessary and appropriate actions in 1997 and in
the years ahead to improve them.
Restructuring To Improve Future Profitability
And Stockholder Value
In 1996, we announced a Restructuring Plan that will
result in exiting five businesses, which will contribute
significantly to improving our performance in the future.
During the second half of 1996, we decided that the
long-term outlook for these unprofitable business units
was such that we could no longer keep them as part of
Bethlehem. We decided to exit our BethEnergy Eagle Nest
coal business, Bethlehem Structural, BethForge, CENTEC
roll business, and BethShip Sparrows Point Shipyard. We
also decided to write down our Bethlehem Coke operation
as an impaired asset, but we will continue to operate
that business as long as it has a satisfactory
performance. In total, these decisions resulted in
recording $465 million of pre-tax restructuring charges
in 1996. These decisions are consistent with our basic
requirement that all of our business units must earn a
competitive rate of return on the investment we have in
them.
As to the current status of these restructured
businesses, we have already sold and leased our Eagle
Nest coal assets. Also, we have concluded that we will
not be able to sell Bethlehem Structural as an ongoing
business and, therefore, we will close it by the end of
the first quarter of this year. We are continuing to
negotiate with qualified buyers for the sale of our
BethForge, CENTEC, and Sparrows Point Shipyard
businesses. We hope to be able to conclude satisfactory
sales transactions for them during the first half of this
year. If not, we will close them and their assets will be
sold.
Implementing the Restructuring Plan will eliminate the
significant operating losses caused by these businesses,
will result in a stronger company better positioned for
the future, and will allow us to focus even greater
attention on our three core steel businesses.
Concentrating On Our Core Steel Businesses
Bethlehems core steel businesses are the Burns
Harbor Division, the Sparrows Point Division, and
Pennsylvania Steel Technologies. We believe they provide
a solid base on which we can build our company and add
value for our stockholders. We will grow our company by
intensifying our concentration on these businesses and by
continuously improving their competitive positions in
their markets.
Burns Harbor
The Burns Harbor Division accounts for about one-half
of our total revenues and ships about 5 million tons of
high quality steel products per year, primarily to the
automotive and machinery markets. Burns Harbor has
competitive costs and has won many quality awards from
its customers. During 1996, we further enhanced Burns
Harbor by making relatively modest capital expenditures
to increase steelmaking capability, by modernizing the
plate mill and hot strip mill, and by investing in
Chicago Cold Rolling, L.L.C. This investment will make it
possible for Burns Harbor to process more hot rolled
sheet into higher value cold rolled sheet. We will
continue to enhance Burns Harbors competitiveness,
and we believe a competitive rate of return will be
earned on the investment we have in this Division.
Sparrows Point
The Sparrows Point Division accounts for about
one-third of our total revenues and ships about 3 million
tons per year of high quality sheet, plate and tin mill
products, primarily to the construction and container
markets. Sparrows Point has also won many quality awards
and other forms of recognition from its customers. This
past year, the Division established "reliability to
customers" as a primary objective and, taking full
advantage of its coating lines, further increased its
percentage of higher value sheet product shipments. While
Sparrows Point is currently profitable, one of our
greatest challenges and highest priorities is to develop
plans and implement actions for Sparrows Point to earn a
competitive rate of return on the capital invested. We
must continue to improve productivity and reduce costs,
and we may also consider some future modernization.
With facilities at Burns Harbor and Sparrows Point,
Bethlehem continues to be the nations largest
producer of plate, most of it in the higher value grades
required for the more demanding industrial uses. Also,
higher value cold rolled sheet, coated sheet and tin mill
products accounted for more than 70 percent of sheet
products shipped from these Divisions in 1996, up from 65
percent in 1995.
Pennsylvania Steel Technologies
Pennsylvania Steel Technologies is a leading supplier
of railroad rails to the rail transportation market, high
quality specialty blooms to the forging industry, and
large-diameter pipe to the energy market. PST has a
recently modernized electric steelmaking facility, a
continuous caster, and state-of-the-art rail making
technology. PSTs operations were impaired by a
severe flood in January 1996. Extraordinary actions by
our employees returned the Division to operation quickly,
and the utilization of its facilities has continued to
improve throughout the year. PST is now well positioned
to serve the growing market for premium railroad rail,
specialty blooms, flat bars and large diameter pipe. With
continuing cost and productivity improvements, we believe
it will earn a competitive rate of return on the capital
we have invested in this business.
Rebuilding Our Financial Strength
We have been working diligently on rebuilding
Bethlehems financial strength. We have a highly
leveraged balance sheet due primarily to our legacy
obligations for pensions and health care. Our objective
is to have a capital structure that will earn us an
investment grade credit rating. Our debt level and
maturities over the next few years are relatively modest.
Our debt to invested capital ratio was 36 percent in
1996, increasing by two percent over 1995 from the
restructuring decision.
Over the past three years, we have reduced our
unfunded pension liability by about three-quarters of a
billion dollars. At the end of 1996, our pension fund had
assets of more than $4.2 billion. Our unfunded liability
was reduced to $870 million from 1995s $1.1
billion. Eliminating our unfunded pension liability is
one of our highest priorities because it will
significantly reduce pension expense and strengthen our
financial position.
We are also working vigorously on another major
capital structure and legacy cost issuehealth care
costs for retirees and their familiesthrough a
number of initiatives. These include greater use of
Health Maintenance Organizations and other managed health
care options, capping certain health care costs for
retirees, and innovations such as our Bethlehem,
Pennsylvania family health center.
Improving Continuously
An important part of our strategy is to have
continuous improvement in all of our activities. During
1996, we made many improvements especially with regard to
our objectives related to customers, suppliers, employees
and citizenship.
Customers
Bethlehem has won many quality awards and other
certifications from automakers. Burns Harbor and, more
recently, Burns Harbors Lackawanna, New York,
Galvanized Products Division have received the QS-9000
automotive quality certification. With both facilities
now certified, we are well positioned to supply our
automotive customers. In 1996, through our Burns Harbor
Division, Bethlehem was named a "Supplier of the
Year" by General Motorsthe only steel producer
in the world to be so honoredand was also selected
to supply all the sheet steel for General Motors
popular Saturn line of cars.
Sparrows Points plate mill received Q-Plus
certification from the Carrier Corporation on the basis
of the quality systems at the Division. During the course
of the year, Pennsylvania Steel Technologies was
qualified as a supplier of head-hardened rail by all the
Class One railroads in the United States and doubled its
shipments of this premium rail product compared to 1995.
Suppliers
In 1996, we made significant progress through our
Strategic Sourcing initiative and expect further progress
this year. We established new relationships with
suppliers covering a substantial portion of the $3
billion in raw materials, energy, equipment, goods and
services we purchase annually. These relationships are
achieving the key objectives of Strategic Sourcing: to
forge a strong, competitive base of supply partners who
share our commitment to deliver superior value to our
customers; to realize significant, immediate and
sustainable improvements in the total cost, quality and
value of our purchased goods and services; and to
establish mutual commitments to continuous improvement.
Employees
We are fortunate that we have capable and dedicated
employees who will lead us into the next century, and we
are helping to provide them with the skills they need.
During 1996, we continued to develop partnership
activities among all employees. We initiated additional
employee education and training programs to help develop
the skilled and knowledgeable work force required to
compete in an increasingly competitive, global business
environment. In 1996, various educational programs
provided more than 550,000 employee training hours, an
average of over 30 hours per employee. For example, more
than half of our employees have already completed a
custom financial management program that includes
financial concepts, measurements and business
fundamentals. This program is designed to help our
employees focus their efforts on increasing our return on
net assets and stockholder value.
The 1996 contract reopener of 1993s six-year
agreement with the United Steelworkers of America was
completed, and we now have a contract through mid-1999.
We are committed to the safety and health of our
employees and believe that safety is a fundamental
corporate value which must not be compromised. During the
past year we continued to improve our safety performance
and expand safety training. Our total injury incidence
rate was 21 percent better than 1995. Over the past two
years, we reduced our disabling injuries by more than 40
percent. For the 16th time in the past 28 years, our
Railroad subsidiary in Bethlehem, Pennsylvania won a
Harriman Institute Award for its safety performance. In a
joint effort with the USWA, we began implementing a new
"employee safety process" to provide greater
involvement of all employees in creating the best
possible safety environment, both on and off the job.
We continued with activities to have profit sharing
for our employees based upon performance and to increase
employee ownership of Bethlehem stock so that our
employees interests are aligned with those of our
stockholders. We have initiated many other activities
among our employees that are aimed at making continuous
improvement in all aspects of our business a way of life
at Bethlehem.
Citizenship
We believe that being a good citizen helps generate
value for our stockholders. Citizenship is expressed in
many ways, including environmental performance, community
support and economic development.
During 1996, we issued our first annual Environmental
Progress Report, which is consistent with our endorsement
of the CERES Principles, an environmental code of
conduct. To explore environmental and other issues of
mutual interest with our communities, Burns Harbor and
Sparrows Point established Community Awareness Panels in
their local areas. We received the Pennsylvania
Governors Award for Environmental Excellence for
developing a process to treat the dust captured from
electric furnaces. We also received an award from the
U.S. Environmental Protection Agency for our
comprehensive waste reduction program to recycle office
waste materials and increase the use of recycled
products. We provided leadership in United Way and other
charitable organizations, with Sparrows Point and Burns
Harbor each contributing, largely through employee
giving, more than $1 million to their local United Way
campaigns. We are actively supporting efforts to
revitalize the properties on the South Side of Bethlehem
and certain other communities that have been affected by
the restructuring of our businesses.
Changes To The Board
During this past year, Shirley D. Peterson, President
of Hood College, joined our Board. We look forward to
continuing to work with Shirley and having her advice and
counsel. We also want to acknowledge and thank Thomas L.
Holton and Winthrop Knowlton, who will be retiring as
Directors in April, for their many years of outstanding
and loyal service to Bethlehem.
Our Business Outlook Is Positive
We believe that the domestic economy will continue on
a course of moderate and sustainable growth and low
inflation. We also believe that the global economy will
show some additional strength this year compared to 1996.
Based on this economic environment, we believe that steel
markets will continue to be relatively good in the United
States and that domestic industry steel shipments in 1997
will be close to the estimated 100 million tons shipped
in 1996.
We recognize, however, that competition will be
intense as new capacity enters the marketplace, and
unfairly traded imports continue to be of concern. We
will continue to take actions to improve our
competitiveness by enhancing our customer service and
reliability, increasing the utilization of our
facilities, aggressively reducing costs and improving our
productivity.
While 1996 was certainly a challenging year for
Bethlehem, it was also a year in which many important
decisions were made that have strengthened our company.
We enter 1997 with a skilled work force, excellent
facilities and a company better positioned to take
advantage of the opportunities of the future and to
improve stockholder value.
Fair and open trade is important for Bethlehem and its
customers. We fully support international trade
initiatives that will open foreign markets and help cause
fair trade in the global marketplace.
In 1997 and beyond, our Vision is to be the Premier
Steel Companyour Strategy to achieve that Vision is
to concentrate on steel, rebuild our financial strength
and have continuous improvement in all our
activitiesour Objectives are to serve our
customers, partner with our employees, be good citizens,
and increase the value of our company for our
stockholders.
We have four principal goals for 1997: to successfully
execute our business plans at every Business Division,
Service Unit, Department and for the Corporation as a
whole; to effectively implement our Restructuring Plan;
to continue progress with respect to our pension and
health care legacy costs; and to continue to advance
plans for the improvement of Bethlehems future
profitability.
We are determined to be the supplier of choice for our
customers, the employer of choice for our employees and
the communities in which we operate, and the investment
of choice for our stockholders.
Curtis H. Barnette, Chairman
January 29, 1997
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